The cost of returns to ecommerce brands [Video]

New Episode: Host Greg Kihlström talks with Colleen Coulter from Route about the cost of returns to #ecommerce brands on the latest episode of The Agile Brand with Greg Kihlström #podcast

Full Episode: https://buff.ly/3dUG9yR

Follow on Apple: https://buff.ly/4dQd5VB

Follow on Spotify: https://buff.ly/2Yv1wxp

In this episode of The Agile Brand, host Greg Kihlstrom welcomes Colleen Coulter, SVP of Customer Success and Experience at Route, to discuss the critical importance of creating a great post-purchase experience, especially as the holiday season approaches. Colleen shares insights into the key elements that contribute to a positive experience for customers after they make a purchase, emphasizing the potential for building long-term loyalty during this pivotal retail period. With Route’s expertise in shipping protection, issue resolution, package tracking, returns, and carbon-neutral shipping, the conversation highlights best practices for brands looking to enhance their customer experience and drive success in an increasingly competitive market. Tune in to learn how to make the most of the post-purchase phase and ensure customer satisfaction.

Don’t miss a thing. Hear directly from leading brands and marketing technology platforms about the challenges and opportunities facing marketers today, from AI to building customer lifetime value as well as business value. The Agile Brand™ features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.

#martech #marketing #b2bmarketing #digitalmarketing #businessgrowth #tech #marketingstrategy #business #adtech #technology #customerexperience #advertising #bmarketing #digitaltransformation #leadgeneration #customerjourney #marketingtechnology #entrepreneur #cmo #marketer #digital #leadgen #inboundmarketing #contentmarketing #strategy #growthmarketing #customeracquisition #marketingtips