Lead Generation on Autopilot: How to Use VAs for Effective Outreach [Video]

Welcome to episode 41 of VPTV! I’m Holly Copsey, founder of Virtually Priceless, here to show you how virtual assistants (VAs) can supercharge your lead generation, allowing you to build your pipeline without draining your time.

What You’ll Learn in This Episode:

Identifying Your Ideal Client: Define your target market with your VA, narrowing down criteria like industry, company size, and role, so every lead aligns with your goals.

Setting Up Lead Gen Systems: Learn how VAs can set up LinkedIn Sales Navigator and CRM tools, and automate lead searches to make the process more efficient.

Creating Outreach Scripts: Discover how VAs can craft or customise templates that feel authentic to your brand, allowing for personalised, scalable outreach.

Tracking Leads in Your CRM: Keep an organised view of your pipeline as your VA logs every interaction, marking warm, cold, and active leads to simplify follow-ups.

Consistent Follow-Ups: Your VA can schedule regular follow-ups, ensuring no lead goes cold by staying on their radar in a professional and timely way.

Nurturing Relationships with Content: Find out how VAs can engage with leads on social media, sharing posts, and sending relevant articles to foster genuine connections.

Optimising Through Reporting: Set up regular reports to see what’s working in your outreach strategy, so you can continually refine the approach and boost results.

With a structured approach, VAs can help build a lead-gen machine that saves time, scales easily, and keeps your business growing despite the demands on your day-to-day.

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