Oren John returns to Sweat Equity to share how his streetwear brand, Valuable Studios is striving to stand out in 2025. From finding product-market fit to crafting a cohesive brand story and balancing trends with community building, Oren dives deep into the strategies behind his success.
Discover his creative process, product sampling and testing techniques, and why storytelling is essential for building a memorable brand.
Stay ahead of the curve as we explore 2025 trends and the rise of maximalism in design. Whether you’re into e-commerce, clothing, or branding, this episode is packed with actionable insights.
Checkout Oren’s Brand: https://valuablestudios.com/blogs/news/behind-valuable
BTW – Marketers, we know you love the TLDR, so let’s get right to the point.
Here’s 5 things you can get done faster on Wix Studio:
● Scale content with dynamic pages and reusable assets
● And integrate with Meta CAPI, Zapier, Google Ads and more in seconds
● A/B tests are a given—create them in days, not weeks with intuitive design tools
● Connectto tracking and analytics tools like GA4 & Semrush in seconds
● And manage all your clients’ social media from one dashboard
All of that right here: https://l.marketingexamined.com/wixpodcast
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CHAPTERS:
0:00 – Welcome, Oren John
0:48 – Spotting Product Opportunities
04:04 – The Power of Product Testing and Creating Samples
08:00 – How Much Should You Spend on Samples?
11:36 – Launching Brands in 2025: The Game is Changing
13:12 – Getting Your Clothing Brand Into Retail
16:41 – Brand Building vs. Going Viral
20:55 – Creating a Brand World
24:28 – Why Differentiation Matters for Your Brand
28:05 – Navigating Trends: What’s Coming in 2025
29:25 – Key Advice for Marketers
30:02 – Are Vlogs Making a Comeback?
31:56 – Brands are Replacing Institutions of Our Lives
33:31 – Brand Partnerships for World Building
36:19 – The Rise of The Knowledge Creator
39:00 – The Era of Ultra-Localized Brands
41:31 – Unlocking YouTube’s Marketing Potential
44:39 – Oren’s Goals for YouTube
50:07 – Opportunities for Brand Builders
01:00:29 – Connecting Your Content Pillars to a Purpose